Men's Health CSP analysis
Write a one-paragraph summary of your notes for each key concept from the booklet: Media Language (e.g. conventions, narrative, genre etc.) The magazine includes a black and blue colour scheme which are stereotypiocally associated with masculinity. Using these stereotypes make it clear to who the magazine is targeting with their product. The typography is also big and bold, giving it an aggressive, hyper-masculine feel to it. Vin Diesel is the magazines cover star and he is an embodiment of masculinity as he is muscular and his facial expression seems quite aggressive and stern showing dominance. Media Audiences (e.g. demographics, psychographics, pleasures) Men's Health has a target audience of men aged 25+ in the ABC1 category, as they can afford a slightly higher price of £4.10 a month for a magazine. The readers would most likely either be succeeders or aspirers. A succeeder would have the money to be able to buy the technology, watches, gym equipment and supplements An aspir